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There are moments in international trade when everything feels uncertain.On that particular day, while I was sitting in the office worrying about slow business and wondering where the next serious project would come from, a message suddenly appeared from a lady named Regina Buertey from Accra, Ghana. She told me she was preparing to build her private house and wanted a roofing solution that looked elegant, modern, and durable. However, Ghana’s intense sunlight was her biggest concern. She explained that strong UV exposure and high temperatures made her carefully consider lighter-colored roofing tiles.